Marketing for the Greater Good
Short or summer course
“Markets, marketing, and marketing systems are what marketers and stakeholders make of them (Schultz, 2007: 224).” This module extends from a micro to a macro perspective to explore the relationship between marketing and society and the impact of markets and marketing practices in our current world. It encompasses elements of:
- Business & consumer rights
- Responsibilities & resistance
- Sustainability
- Social marketing
- Critical marketing
- Consumer society
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Visit course websiteLanguage
English
Title
-
Duration
5 days
ECTS credits
ECTS
The European Credit Transfer and Accumulation System (ECTS) is a student-centred system based on the student workload required to achieve the objectives of a programme of study. Its aim is to facilitate the recognition of study periods undertaken by mobile students through the transfer of credits. The ECTS is based on the principle that 60 credits are equivalent to the workload of full-time student during one academic year.
Accreditation
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Tuition fee
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Admission
Application requirements
Information not availableCheck when you can start and what you have to pay!
| Tuition fees | |
|---|---|
EU/EEAThe EU/EEA rate is the regular fee for students from within the EU/EEA. |
Information not available |
Non-EU/EEAThe non-EU/EEA rate is the rate for students from outside the EU/EEA. |
Information not available |
InstitutionalThe institutional rate is for all students who have already obtained a bachelor’s or master’s degree and who want to start a second programme leading to a degree at the same level or at a lower level. |
Information not available |
| Start date | App. deadline EU/EEA | App. deadline Non-EU/EEA |
|---|---|---|
| 21 Jul '25 | 20 Jun '25 | 20 Jun '25 |
Contact
Main addressMinderbroedersberg 4 tot 6
6211 LK Maastricht
043 - 3882222
Ready to apply?
Visit course website